We help you to tackle complex challenges and come up with solutions, services and products that create value for both you and the community.

While living abroad, we give workshops, presentations and lectures about topics ranging from social innovation to service design and from behavioural design to urban change. 

Also, we share the most inspiring insights about urban innovation, from past and present, globally and from local idealists, innovators and entrepreneurs.

bob knoester

I am an urban geographer turned innovation consultant. Many urban policies, solutions and services don’t seem to work for, or appeal to, citizens. An innovative, value oriented mindset and the skills to work with – instead of for – communities are fundamental. 

Frequently Asked Questions

I am a Dutch idealist committed to social change, with a MSc in urban development (University of Amsterdam). I have worked as an innovation consultant since 2016 on issues concerning urban retail, education, social service, housing, mobility, migration policy and neighbourhood economics.

From 2014 to 2019 I worked as a proud partner and CEO of a consultancy firm Jonge Honden, and as an associate partner at service design studio Ideate. From 2019 i will be living abroad, learning about and working on urban innovation.

Check my resumé here.

Not only chairs, websites or logo’s can be designed, but also solutions to complex challenges. The process based on a designers mindset to solve complex challenges is called design thinking. The approach takes a radical and holistic human-perspective to any challenge, to find new opportunities and design solutions.

Relevant stakeholders are treated as co-designers and together you work in a structured but flexible and iterative way. Phases include the discovery of insights into the problem and those concerned, to defining new opportunities and key challenges, cocreating new ideas and concepts, building prototypes to test if your solutions work before scaling up, and implementation. A set of innovative tools and visual communication enable a smooth process.

The challenges that cities are facing are increasingly interrelated and complex. Design Thinking allows you to find opportunities together with stakeholders and to focus on what matters to citizens or users. The use of design thinking has popularised enormously, its value proven by companies such as Spotify and AirBNB and now also in public administration.  

Partnering up

buenas, paisas

I will be based in Colombia in 2019, to learn about the impressive urban development and social innovation of Medellin of the last two decades, and work on urban innovation.

Our Happy Clients

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John Doe
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Jane Doe

Let’s get started.

Wild plans, challenging issues, 

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